Mobile Money Machines Review

Mobile Marketing is meant to describe marketing on or with a mobile device, such as a cell phone or mobile phone. Mobile marketing has become increasingly popular through SMS (Short Message Service) in the early 2000s in Asia and Europe. In some places businesses started to collect a list of mobile phones and send wanted or unwanted marketing content to the consumers. Mobile Money Machines - Mobile Money Machines Review

Marketing through SMS message has expanded rapidly in Asia and Europe as a new channel to reach the local consumer. Mobile marketing was initially considered a negative media coverage in many parts of Europe and as a form of SPAM as some advertisers purchased lists and sent unwanted content to consumer's phones; however, as guidelines are put in place by the mobile service providers, SMS has become the most popular among Marketing industry with millions of SMS marketing message sent out every month in Europe and Asia alone.

In North America, over the past few years mobile marketing through TEXT or SMS messages have been increasingly popular to reach out to the target audience. Many popular brands have begun to use mobile Text/SMS as a primary channel of marketing apart from their traditional form of marketing, they often relay SMS message to consumers about their brand, events, and in store and off store discounts and sale.

Google, Yahoo, MSN Live, and other major mobile content providers have been helping large corporates and small businesses to advertise and place their products for years in their mobile content. Advertising networks focused on mobile advertisements are also available in the market but these services are relatively expensive for small businesses and "mom and pop" businesses. Location based services (LBS) are offered by some cell phone providers as a way to send custom advertising and other information to cell-phone subscribers based on their current location. The cell-phone service provider uses advanced technology to locate the customer's cell phone chip through GPS.